Now illy has developed a New & Improve product that will encourage any age to purchase and have a taste of this exquisite product which is illy issimo cold coffee on the go. This product is for anyone who wants to refresh themselves under the hot summer sun or to those who just love to have a nice cold drink, it does not matter in what kind of weather they find themselves they will awake their desire to have more. Illy issimo is for people like myself who are not always on time to go to places since I want to stop and have my cup of coffee right before entering any place whether is school, work , a job interview and so on. this drink will help me make it to class and to any other appointment on time just because is something I need to just be on the go. The best parrt about illy issimo is that it comes in four different blends for example, Caffe, Cappucino, Latte, macchiato and Caffe no sugar added. Illy isssimo is actually the first illy ready to drink coffee which is made out of 100% Arabica coffee with its unique blend and natural ingredients without artificial colorings, aromas flavours or preservatives added. this unique product gives you the true pleasure of true coffee to awaken the sense and add a touch of uplifting reward to your day, even on the go. So please attend any of illy public venue located in either any Food emporium or your favorite theater Lincoln Center. and try our NEW drink illy isssimo.Chap 8. Segmenting on targeting markets
Now illy has developed a New & Improve product that will encourage any age to purchase and have a taste of this exquisite product which is illy issimo cold coffee on the go. This product is for anyone who wants to refresh themselves under the hot summer sun or to those who just love to have a nice cold drink, it does not matter in what kind of weather they find themselves they will awake their desire to have more. Illy issimo is for people like myself who are not always on time to go to places since I want to stop and have my cup of coffee right before entering any place whether is school, work , a job interview and so on. this drink will help me make it to class and to any other appointment on time just because is something I need to just be on the go. The best parrt about illy issimo is that it comes in four different blends for example, Caffe, Cappucino, Latte, macchiato and Caffe no sugar added. Illy isssimo is actually the first illy ready to drink coffee which is made out of 100% Arabica coffee with its unique blend and natural ingredients without artificial colorings, aromas flavours or preservatives added. this unique product gives you the true pleasure of true coffee to awaken the sense and add a touch of uplifting reward to your day, even on the go. So please attend any of illy public venue located in either any Food emporium or your favorite theater Lincoln Center. and try our NEW drink illy isssimo.
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